Supervisor, eCommerce
In this role, you will be responsible for the day-to-day management of the tactical media plan and its proper implementation, working to implement the brand’s overall media strategy in the context of changing marketplace conditions and opportunities.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
This role reports to: E-Commerce Director
3 best things about the job:
- Opportunity to explore career in the rising field of eCommerce
- Opportunity to work with various categories of global clients; from FMCG to luxury
- Working on holistic digital media planning: external media and eCommerce media
Measures of success –
In three months:
- Gotten an understanding of the agency portfolio of clients.
In six months:
- Started to build relationships with the key decision makers within the client and agency organizations
In 12 months:
- Been able to independently propose E-commerce overall strategy to meet clients’ requirements
Responsibilities of the role:
- Make annual, quarterly, monthly media & promotion plans in line with brands’ annual marketing/sales plans and conduct execution & optimization based on performance results and sales ROI.
- Make monthly, quarterly, annual performance analysis and reviews and give recommendations for next eCommerce and digital campaign.
- Collaborate with e-Retailers (open markets, social commerce, general malls) to seek new media opportunities to drive more eCommerce sales.
- Have regular sales performance review meetings with clients, in which assess EC and digital campaign and EC promotion activities and provide insights/recommendation/action plans by analyzing and reviewing traffic by T/P and its sales trends correlation.
- Build good relationship and work closely with clients and media partner
What you will need:
- At least 4 years’ experience in E-commerce or Digital Media Agency
- Deep knowledge and experience in the operation of E-commerce platforms
- Good communication and team management skills
- Experience in data analysis and developing strategies based on data
- Experience with new/emerging media, a plus
- Good Command in English both speaking and writing skills
About Thailand
In a population of 66 million people, Thailand’s mobile penetration is at a whopping 137% with smart phone penetration at 61%. Digital spend has grown 18% year-on-year since 2016 and most people are now accessing the internet via mobile devices. Bangkok is one of the top Facebook cities in the world and Thailand ranks high in time spend viewing YouTube.
The audience fragmentation, following years of a virtual FTA TV duopoly, is creating huge trading and content opportunities. Thailand is one of the fastest-growing media and marketing communication markets in the region. Those looking for a rewarding and dynamic career in media have no better place to be than Thailand.