Mindshare Crowned Greater China Media Agency of the Year for Third Consecutive Year

Yesterday evening, Mindshare was crowned Greater China's Media Agency of the Year for the third consecutive year. The win represents strong performance from all three markets in Greater China. Mindshare was awarded Media Agency of the Year Gold for China and Hong Kong, and Digital Agency of the Year Silver for Taiwan. 

In addition to Mindshare's strong agency showing, Lauren Cadman - Strategy Director for Team Nike - was named as Greater China's Channel/Engagement Planner of the Year.

Mindshare also celebrated the success of its clients, with PepsiCo's Amy Chen being awarded Greater China Marketer of the Year, while KFC took home Greater China Brand of the Year off the back of a stellar 2019. 

Commenting on the wins, Mindshare APAC CEO and Greater China Executive Chair, Amrita Randhawa, said: "2019 represents another incredible year for Mindshare. Winning Greater China Media Agency of the Year demonstrates our continued commitment to producing work that leads the region. We are incredibly thankful to our clients for their trust and openness to innovation as we focus on growing their businesses." 

Campaign Asia's recognition of Mindshare and its clients follows a string of successes for the agency, with over 120 awards won across both international and local award festivals, including Tangrams, Festival of Media, MMA Smarties and ROI Festival.