Mindshare Day

November 1 is our birthday. We call it Mindshare Day. We close the doors for the day and come together as an agency network around the world to celebrate our heritage, rally around our values, and take part in creative activities and sessions to drive new ways of thinking.  

This year, we launched #ChangeTheBrief - a new approach to marketing planning designed to encourage behavior change in the face of the Climate Crisis. Find out more about #ChangeTheBrief